Cannabis Companies Market “Dad Weed” — a Less Potent Product Reminiscent of a Simpler Time

Older adults who grew up smoking weed between the 1970s and 1990s may find today’s pot too potent for their liking. And for good reason. The THC content in cannabis products sold in dispensaries can be as high as 40%. That’s 900% higher than the average strength in 1995, which was around 4% THC.

Enter “dad weed.” This is a less potent cannabis increasingly being marketed to the pre-internet generation.

One of the top sellers is Country Cannabis, based in San Francisco. By blending CBD flower with THC flower, Country Cannabis has reduced the overall amount of THC in each “Good Neighbor” joint to something dad can enjoy.

Other companies are hopping on the dad weed bandwagon too, SF Gate reports.

“Pot companies Garden Society and Pure Beauty both sell handsomely designed pre-rolls that test around 5% to 10% THC. There’s a hemp brand called Dad Grass, which sells pre-rolled joints that are federally legal because they only have trace amounts of THC. And there are even low-dose edible mints courtesy of Kiva that have just 2.5 milligrams of THC, a much smaller dose than the 10- to 100-milligram edibles common on retail shelves.”