Record Crowds and High-Ranking Officials Attend This Year’s Emerald Cup

Emboldened by marijuana’s new legal status, a record 30,000 people flocked to the Sonoma County Fairgrounds in Santa Rosa over the weekend for the annual Emerald Cup. The cannabis festival, which features an agricultural marijuana competition, also saw an increase in product, with over 1,100 flowers, extracts and edibles being sampled.

The mood at this year’s event was much more celebratory than in years past.

“It’s a big thing. The drug war is over. It’s the end of that. Now we’re fighting for our economic lives and branding,” said Emerald Cup producer Tim Blake.

In a true sign of the times, the event was even attended by high-ranking California officials like Bureau of Medical Cannabis Chief Lori Ajax, Assemblyman Jim Wood (D-Healdsburg), and Board of Equalization Member Fiona Ma.

Read more about this year’s Emerald Cup here.


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