Mendocino Winery Goes Full Reefer

If all goes according to plan, skunky odors will soon replace the scent of cork and fruit at the beloved Fetzer Winery in Hopland, California. As the Santa Rosa Press Democrat reports, the family business is selling its sprawling Mendocino County vineyard to Bay Area-based Flow Kana, a “sustainable, sun-grown cannabis brand that embraces California values and the small farmer ecosystem,” according to the company’s website.

It’s the first of many commercial cannabis enterprises expected to set up shop in this part of town.

[Flow Kana] would transform the former winery into a marijuana business with cultivation, processing, manufacturing, distribution and retail sales. Fetzer produced its first commercial vintage at the Redwood Valley site in 1968 and continued until transferring operations in 1999 to the North Coast Winery in Hopland.

It’s the first organization to approach the planning department in connection with a commercial pot business, said County Planner Steve Dunnicliff.

But dozens of others are making preparations, hoping to take advantage of pending state regulations that will permit commercial endeavors, said Tim Blake, a Mendocino County marijuana grower and founder of the Emerald Cup. The regulations, combined with the recent legalization of marijuana cultivation for recreational use, have spurred a new “green rush” in Northern California, he said.